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Web Tools: Google Analytics and SiteImprove

Web Analytics Workshop

Workshop: Leveraging the Power of Web Analytics, Web Monitoring and Content Strategy

Our newest training offering shares best practices for developing, executing and measuring digital marketing strategy. The workshop is a hands-on exploration of Siteimprove's Quality Assurance tool for locating broken links and misspellings and Google Analytics, the standard resource for measuring success on the Web.

The session begins with an examination of best practices, including content auditing and conversion tracking.

  • Oct. 2; 3-5 p.m.
  • Nov. 12; 3-5 p.m.
  • Dec. 30; 1:30-3:30 p.m.

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Open Lab: Siteimprove & Google Analytics

Get personalized help and training with two essential tools:

  • Siteimprove monitors broken links, misspellings, and more.
  • Google Analytics measures site activity, visitor demographics, and traffic sources.
Sign up to attend an upcoming Open Lab. You can come and go during the session as your needs and availability dictate, but we do want to ensure there's space for you:
  • TBA

Sign up for training