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Luke Armour

Assistant Professor

Luke Armour is a non-tenure track assistant professor at Kent State University's School of Journalism and Mass Communication, teaching primarily in the public relations sequence. He teaches classes such as PR Tactics, Online PR Tactics, Social Media Strategies, Strategic Writing and Messaging in PR, Social Media in Public Relations, and Media Writing.

Luke also serves as the coordinator of Flash Communications, University Communications and Marketing's student-PR agency and internship experience. At Flash Communications, Luke manages students who work side-by-side with professionals to craft stories for internal and external clients and publications, staff university events and manage branding for Flash Comm.

Prior to joining Kent State, Armour worked in the digital practice group at Fleishman-Hillard, managing social media, mobile, podcasting and Web strategy and execution for a variety of clients across numerous industries. Armour has served as a PR Coordinator for BlogTalkRadio, an online citizen-broadcasting network, and a PR Account Executive at Innis Maggiore, in Canton, Ohio. Armour holds a master's degree in Communications/Public Relations from the University of Akron and a bachelor's degree in Speech Communications from Edinboro University of Pennsylvania.


Luke can be found online at:



Flash Communications can be found at:




Scholarly, Creative & Professional Activities
Research Areas
  • Social Media & Online Public Relations
  • Public Relations, Strategic messaging
  • Personal branding
  • Podcasting, audio editing, voiceover
Luke Armour
School of Journalism and Mass Communication
PO Box 5190

 By Appointment

Phone: 330-672-8282
Fax: 330-672-4064
Spring 2015
  • HONR 40096 - 052 Individual Honors Work
  • JMC 48002 - 001 Public Relations Tactics
  • JMC 68004 - 001 Social Media / Public Relations
Summer 2015
  • JMC 21008 - 020 Social Media Strategies
Fall 2015
  • JMC 38002 - 003 Public Relations Case Studies
  • JMC 48002 - 002 Public Relations Tactics